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星洲日報廣告 & 光明日報廣告 SIN CHEW ADVERTISEMENT & GUANG MING ADVERTISEMENT

日報報紙廣告在馬來西亞屬於最有效果的廣告之一,是企業生意人開拓市場的首要方法,得以借力使力;摃桿操作,輕易佔有市場分額。

星洲日報

  • 馬來西亞第一大報,報份發行量最多及排名第一的報紙,約每日465,894份,是全國最高投資回報率的廣告工具。
  • 馬來西亞唯一橫跨東、西馬的報紙,是廣告統戰規劃東、西馬市場,最直接有效的宣傳工具。
  • 馬來西亞國內多個地方版州屬(雪蘭莪、吉隆坡、柔佛、霹靂、森美蘭、馬六甲及東海岸的登嘉樓、吉蘭丹)發行量排名第一,所以打區域廣宣戰,最節省成本,回酬最高的廣宣武器。
  • 馬來西亞讀者人數最多,佔中高層約70%,是最有購買力的讀者群,商家可輕易開拓市場。

 

SIN CHEW ADVERTISEMENT

Advertisement in daily newspaper is one of the most efficient advertising tools in Malaysia. It is the best method for enterprise businessman to develop or to explore their products or services to the public.

As a Malaysia’s first mainstream daily newspapers, Sin Chew Daily ranks to be the first of its circulation (465894 per day) among other Chinese papers. With its circulation all over the country, Sinchew daily has its own local section in every state which allowed the most cost- effective and most targeted advertising promotion in the state.

Today, more than 1.18 million Malaysians read Sin Chew Daily, making it not only the largest circulating Chinese newspaper in Southeast Asia, but the top of its readership among Chinese popularity in the mainland of Malaysia. It is beneficial to the advertisers of Sinchew that 70% of Sinchew’s reader has the most purchasing power among the group. Therefore, Sinchew Daily is said to be the most effective advertising tools which can guarantee the highest number in return on investment.


光明日報

  • 馬來西亞北馬區發行量第一,全國第三的報紙。
  • 光明日報與星洲日報合作的廣告,在華裔讀者群市場是最全面的廣告戰略,原因有:
  1. 馬來西亞讀者群約2,000,000人,全面涵蓋高中低階層,達到滴水不漏的廣告宣傳效果。
  2. 光明日報與星洲日報給予聯合優惠價格,讓刊戶以更少,得更多。

 

GUANG MING ADVERTISEMENT

Guang Ming daily has its first circulation in Northern part of Malaysia. It ranks the third place of Chinese papers in Malaysia.

The joint advertisement package of Sinchew Daily and Guang Ming Daily is the most comprehensive advertising strategy to Chinese readers, reasons are:

1) There are 2,000,000 of readership in Malaysia which comprises of lower- middle class. Effectiveness of the joint advertising promotion can have the most comprehensive coverage to different group of readers.

2) The joint advertising package of Sinchew daily and Guang Ming daily offers the preferential advertising rate to advertisers which help them achieve the efficient ways of advertising promotion with fewer budgets on advertising fees.


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